Alliance Franchise Brands, a world leader and franchisor serving the multi-billion-dollar market for marketing, print, sign, and graphics communications services, recently hosted its annual Alliance Franchise Brands 2024 Convention & Trade Show in St. Louis, Missouri.
The three-day event brought together franchise members and support teams from the entire organization for educational sessions and panel discussions.
The gathering kicked off on Wednesday, February 28 with breakout sessions centered around sales, hiring, leadership, and more. In addition, the convention featured a day-long tradeshow that provided attendees with the opportunity to connect with Supplier Partners, see new technologies, and learn about business-building products and services.
“Our annual convention consistently stands out as the pinnacle of our year,” said Mike Marcantonio, Chief Executive Officer of Alliance Franchise Brands. “The vast wealth of knowledge exchanged among our franchise members, coupled with their willingness to share insights and support one another, is a cornerstone advantage of our network.
“Collaboration has always been ingrained in our mission, and there’s a unique, collaborative energy that truly comes to life each year at our convention.”
During the convention’s annual Gala Reception and Awards Dinner, the company honored several franchise members and leaders in the network, recognizing team members with prestigious awards for sales, customer satisfaction, and marketing achievements.
Every year, the Alliance Franchise Brands Convention also offers an opportunity for the company and attendees to give back to a local charity. For the 2024 gathering, the company committed to supporting Youth In Need, a non-profit child and family services agency dedicated to building positive futures for vulnerable children, teens, and families in St. Louis.