CET Color announces a strategic partnership with PrintLat for expanded distribution into the Latin American marketplace. PrintLat will focus on establishing a supply chain and assisting CET Color in its efforts to bring affordable options for digital, UV flatbed, and roll-to-roll printing to small-to-medium sign shops and digital service bureaus.
“With the distribution and reach of PrintLat, sign shops, agencies and corporate accounts across Latin America will now have new and affordable UV wide-format printing solutions available to assist them with reaching new markets that may have eluded them in the past,” says Dave Cich, vice president of CET Color.
The new partnership is beneficial for both parties. “CET Color is becoming quite a force in the UV wide-format digital printing market,” says David Pachon, president of PrintLat. “Our partnership with them will enable us to expand our offering and round out our portfolio of products. CET Color will assist us in providing innovative print solutions to companies while lowering their cost of ownership.”