We believe that you hire for attitude and you train for success.” That’s the philosophy espoused by Pete Rappoccio, owner and founder of Sign Pro, a full-service sign company based in Plantsville, Connecticut. Sign Pro believes those attributes are...
Why should anyone choose your sign shop rather than your competitors’ shops? If you can’t articulate your company’s unique product differential, you’re leaving your chances for success, well, up to chance.
Perhaps your prospects walk through your door because they...
In the approval process for business loans, lenders use the “five Cs of credit” as their standard for credit analysis.
If you want to improve your chances of getting a business loan, you need to satisfy the requirements in these...
I recently asked a friend how often, during her career, she had been complimented or recognized for her work. Her response? “Not often enough.”
Unfortunately, that is true for most employees. I wonder why that is. I have some ideas...
“I can’t believe this is my shop!”
There are many well-run sign shops around the world, but most of the small ones (ten to fifteen employees) that I’ve had the pleasure of visiting have a lot of work to do...
Howard James has owned his FASTSIGNS® store in Washington, D.C., for nearly eighteen years now, yet he still describes working and succeeding in the sign industry as an “everyday hustle.”
“Our customers are always looking for solutions that are cost-effective,...
PRINTING United 2024 was a celebration of forward thinking, versatility and innovation in the printing industry. Sign Builder Illustrated was in The Knowledge Center outside of the Central Hall in the Las Vegas Convention Center and it was great...
Building a sustainable and profitable shop is both challenging and rewarding. Before launching a sign and graphics business, it's important to know there are many ways to begin. So let’s dive in.
In the Behind the Signs community, someone recently...
There’s been a lot in the news lately about government regulations, Supreme Court actions and what it all means. It’s understandable if you haven’t been able to keep up. ISA is here to decipher the legal documents and regulatory...
Tens of thousands of printing and graphics professionals will gather at the Las Vegas Convention Center for PRINTING United Expo. Held September 10-12, the three-day trade show and educational conference will offer new programming, host demonstrations and showcase 800-plus...
