All signs are pointing to a continued rise in front-facing digital signage worldwide. A new report published by Verified Market Research reveals the global digital out-of-home signage market is projected to grow at a compound annual growth rate (CAGR) of 11.02% from 2024 to 2031.
The report states that the digital OOH signage market is valued at $21.16 billion in 2024 and is expected to reach $42.54 billion by the end of the forecast period.
Scope of the Report (provided by Verified Market Research)
| REPORT ATTRIBUTES | DETAILS |
| STUDY PERIOD | 2021-2031 |
| BASE YEAR | 2024 |
| FORECAST PERIOD | 2024-2031 |
| HISTORICAL PERIOD | 2021-2023 |
| UNIT | Value (USD billion) |
| KEY COMPANIES PROFILED | JCDecaux, Clear Channel Outdoor Holdings Inc., Lama Advertising Company, OUTFRONT Media, Daktronics, Prism view LLC NEC Display Solutions Ltd., Oohmedia! Ltd. |
| SEGMENTS COVERED | By application, by end user and by geography. |
Many factors combine to propel the market further, but technological advancements, growing urban communities and smart city development, and enhanced analytical capabilities are cause for optimism in the sector.
