Graycraft Signs of Warsaw, Indiana, owned and operated by Scott Gray, unveils the nation’s largest 12mm Watchfire Digital Message Center built exclusively for Sweetwater Sound, Inc. The digital sign is placed in front of Sweetwater Sound headquarters at 5501 US Hwy 30 and acts as a marketing device for Sweetwater as well as Fort Wayne, with community events being advertised on the sign.
Sweetwater Sound is one of the country’s largest dealers in musical equipment for musicians, recording studios, schools, house of worship, concert sound companies, and broadcasters. Sweetwater’s 44-acre corporate campus consists of corporate offices, a distribution center with warehouse, and a retail store, also included the Sweetwater Productions recording studio complex and 250-seat performance theater.
“US 30 is the gateway to the city of Fort Wayne and this digital message center will allow Sweetwater to uniquely advertise their offerings,” said Scott Gray, owner of Graycraft Signs of Warsaw, which is overseeing the project. “There is no other sign like this in the country in terms of size and shape and this really creates the ultimate blank canvas for marketing.”
At twenty-six feet high and thirty-five feet wide the Sweetwater sign took several weeks to be constructed.
Photos of the construction and installation process can be found at: http://bit.ly/1kWYQzk.
