CET Color has appointed Jim Peterson as director of National Accounts – US, Canada, Mexico, and South America. This newly created position is designed to further increase support and accelerate growth of CET Color’s innovative line-up of UV flatbed and hybrid printers. Peterson will lead the strategy and execution of key business development and marketing initiatives in response to the ever-growing wide-format UV flatbed and hybrid markets. He joins CET Color after five years with Advantage Sign Supply as territory sales manager specializing in sales of wide format digital printing equipment, supplies, training, and service to sign and print providers.
