Nimlok is among the first companies in the tradeshow industry to attain the specification for G7 digital printing. While G7 has been widely used and respected in the commercial printing field, it is fairly new to the inkjet industry. G7 specifies the components of an image that define a similar “visual appearance” to the human eye. The
G7 specification:
* Defines a color metric definition for gray balance;
* Specifies gray balance in the midtones and image contrast from the highlights to the shadows;
* Defines the ideal colorimetric black and CMY gray-tone curves for an image; and
Specifies a step-by-step method for calibrating proofing systems and printers to these tone curves.
“Consistent, accurate color from different print devices is extremely important to us and our clients; G7 has made that a reality for us,” said Robert Young, graphics manager for Nimlok. “We offer UV, dye-sub, and solvent graphic options on a wide variety of medias, so consistent visual appearance can be a challenge. The G7 specification has allowed us to not only produce similar visual appearances with our processes internally, but also with other G7 printers in the offset and screen industry.”
Creating similar visual appearance is only part of the benefit with G7; high-quality and accurate color also become very apparent. Nimlok is proud to be a part of select group of printers throughout the world that can produce consistent, high quality graphics with accurate color to the G7 specification.
Nimlok is a global leader in delivering face-to-face marketing experiences, including tradeshow exhibits, event environments and permanent solutions for branding spaces. Now in its fourth decade, Nimlok works via a network of 200 partners in 56 countries to provide strategy and execution in custom modular design, construction, installation, dismantle, and storage.
For more information, visit www.nimlok.com.
