Wayfinding signage has always served important navigational functions for visitors, tenants and customers, but the category now is much more than a means of giving directions. As companies increasingly mandate employees to return to onsite work, they’re using it to enhance employee and customer experiences with better-designed environment visuals.
Interior and exterior wayfinding solutions combined contribute to about 15% of...
Starting any business is an extremely difficult endeavor. No matter what, there is an inherent risk involved. There’s equipment to invest in, techniques to learn, marketing to do, an ever-increasing amount of research to delve into and more. No matter how prepared you may be, there’s always an unforeseen issue lurking in the distance or an unexpected complication around...
The February 2025 digital edition of Sign Builder Illustrated is live! Read the magazine to learn how Nova Polymers developed a machine to increase efficiency in ADA signage production, check out the second installment of our Signs Beyond Borders series from Russell Toynes, find out if your shop is ready to sell digital signage and more!
ISA’s David Hickey...
Wendy Graves, a signage industry professional and current partner of Make It Happen Signage Academy’s U.S. team, has joined Sign Builder Illustrated (SBI) as a signage industry correspondent. As correspondent, Graves will contribute features and tutorial articles to SBI while being our eyes and ears in the field as she travels the country with Make It Happen Signage Academy.
“I...
Channel letters look great, and innovations in recent years have created new opportunities for their use—with more applications and locations in play than ever before.
But there are several factors to consider when planning a sign involving channel letters, and here are three questions in particular you should ask before buying:
Question #1. Are you incorporating company colors in the sign?
There...
Springfield Museums of Springfield, Massachusetts opened the doors to The Amazing World of Dr. Seuss, the imaginative and creative three-story museum, in 2017. It's dedicated to the impact Springfield had on its native son and the many whimsical and memorable characters from the pages of his books. Walking into the graphically rich museum, it is as if visitors are...
Independent and franchise owners planning to attend the FASTSIGNS International Convention are being encouraged to “Be All In” this year. When they visit booth 523, they will find that INX International is supporting the catch phrase full scale with a wide range of premium inkjet solutions.
Attendees familiar with INX know HFB UV curable inks offer higher quality and huge...
Nominate yourself, or someone you know, for a chance to be named one of Sign Builder Illustrated’s Top Young Sign Makers.
Are you under 40 with a roster of three (or more) 2024 signage projects that you were heavily involved in? Nominate yourself or a colleague today for a chance to feature both you and your shop in our publication...
Amid the growing popularity of the direct-to-film (DTFilm) market, Epson launched the new SureColor® G-Series product line and its first wide-format DTFilm printer – the SureColor G6070. Designed to address the wants and needs of garment decorators looking for a versatile solution to embellish a wide variety of materials in an efficient manner with minimal cost, the SureColor G6070...
The intention of the “My Story” series is to share the experiences of sign professionals in the industry with others. These experiences include personal stories, from struggles to triumphs, and everything in between that makes it all come together. The sign knowledge Alexandra (Alex) shares is both practical and thought-provoking.
Wendy Graves (WG): Who is Alexandra?
Lund: I grew up in...
