Business
In the approval process for business loans, lenders use the “five Cs of credit” as their standard for credit analysis. If you want to improve your chances of getting a business loan, you need to satisfy the requirements in these five areas: Capacity, Capital, Character, Collateral, and Conditions. Let’s take a closer look at these five Cs. 1. Capacity In rating a business’s...
Employee Recognition
I recently asked a friend how often, during her career, she had been complimented or recognized for her work. Her response? “Not often enough.” Unfortunately, that is true for most employees. I wonder why that is. I have some ideas that I’ll share with you here. The first is denial. Most managers and supervisors think, “I pay Charlie a lot of...
Van Ladder Bucket Trucks Webinar
Join us on November 7, 2024 at 2:00 pm ET for this webinar. Imagine growing overnight from no installers and no aerial trucks to five installers and two trucks. That’s what happened when FASTSIGNS of Bloomington, Indiana, purchased Hi-Rise Sign & Lighting Solutions. Suddenly, Mike Richardson found himself knee-deep in the installation and service business. Fortunately, Jeff Arbuckle, the former owner...
A restaurant’s brand is no longer only about food. According to a Deloitte study titled “Through Guests’ Eyes,” restaurant companies that are able to pull ahead of the pack are the ones that have committed to innovation in customer experience—changes that go beyond good service and focus on establishing connections with guests. The creators of FR8yard had all of this...
sublimation
Though every market has its own nuances, advantages, and challenges, it is good, strong business strategy and research that are at the very core of running a successful sublimation business. Sawgrass Education Manager Jimmy Lamb offers some advice to help product decorators build effective strategies to generate sales in just about any target market. “If you think about it, you’re...
Coach's Corner
“I can’t believe this is my shop!” There are many well-run sign shops around the world, but most of the small ones (ten to fifteen employees) that I’ve had the pleasure of visiting have a lot of work to do behind the scenes, before they are operationally efficient enough to deliver dependable results to customers and reliable profits to their...
Wrapabull
One of the most profound advertising mediums nowadays is the vehicle. Because of its mobility, a vehicle provides an excellent means of getting a company’s name, product, or event all the attention it deserves. One of the more impactful methods of transportation advertising is vehicle wrapping, which integrates mobile advertising, promotions, and event marketing to deliver high-impact and precisely targeted...
Upsell
Whether you’re working on custom decals, point-of-purchase graphics, or a vehicle wrap, there is no project too small or too big where you cannot use your vinyl know-how to suggest add-ons, whether this ends up being for the current order or a return visit. In this article, we will explore the different ways you can “upsell” vinyl to “score...
FASTSIGNS
Howard James has owned his FASTSIGNS® store in Washington, D.C., for nearly eighteen years now, yet he still describes working and succeeding in the sign industry as an “everyday hustle.” “Our customers are always looking for solutions that are cost-effective, but they are also looking for solutions that they need tomorrow,” he laughs. “That’s the hustle of it all. It’s...
FLIGHTS
FLIGHTS is a comfort food, tapas-style restaurant that incorporates an aviation theme with a blend of “top-flight” food and cocktails. Last year, the restaurant expanded from several locations in California to make a new landing at the cutting-edge Miracle Mile Shops complex located on the Las Vegas Strip. The interior of the Miracle Mile Shops features a mix of shopping...




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