According to Tom Houska, Safety Speed Manufacturing Marketing Representative, the new Web site is more closely aligned with the company’s strategic vision for growth and expansion over the next decade, and beyond.
“We have stayed in business for over fifty-seven years by listening to our customers and building strong business relationships,” Houska commented. “We are an old-fashioned company with core values, but we also recognize the importance of constantly innovating and adapting to new ways of doing business and technology.”
The new Web site offers a clean, modern design; easy-to-navigate functionality; and a content-rich site experience. With a new responsive design the shopping experience is enriched by delivering full content and functionality across all devices. “As mobile and tablet use continues to skyrocket, it is essential that consumers be able to access all of the website’s features across multiple devices – desktop, tablet and smartphone,” said Houska.
The e-commerce function enables customers to quickly and easily order Safety Speed products from a broad range of categories, including Vertical Panel Saws, Panel Routers, Saw Router Combos, Edgebanders, Wide Belt Sanders, Screw Pocket Machines, Sign Cutting Machines, and Accessories. Product pages offer photos, videos, tech specs, user manuals, shipping, and pricing info, as well as the full shopping cart features online customers have come to expect.
“This world-class web site does not in any way replace the direct, responsive customer service that we have been known for throughout the industry for over five decades, “Houska said. “But our goal in launching this new website is to provide an online resource for individuals and dealers to learn more about our product solutions and how we can help them with their panel processing needs.”
Safety Speed Manufacturing has a vast network of distributors in the US and around the world. A new dealer locator section of the website allows customers to easily find their local and regional distributors by typing in their zip code, city, state or country. In addition, a special dealer portal will allow Safety Speed dealers to login to obtain their specific dealer pricing, sales collateral, product images, etc.
The new Web site will also provide social media sharing and direct links to Safety Speed Manufacturing’s Facebook, Twitter, YouTube, and Blog pages, where company and product updates will appear on a regular basis.
“We are very proud of the new Web site,” remarked Houska, “and we hope it provides a useful, informative experience for our customers to get to know Safety Speed Manufacturing and our products just a little better!”
To view the new site, visit www.safetyspeed.com.