The ten-year partnership between ANC and the Titans includes ongoing maintenance, content creation, display usage consultation, and operation. On this particular project,
two high-definition video displays measuring 157 feet wide-by-54 feet high will be placed at each end of LP Field. Each display will feature 8,478 square feet of LED signage, becoming the largest end zone video screens in the world.
The two main video screens will be joined by over 1300 linear feet of ANC’s 20mm LED fascia signage that will measure more than five feet tall. Approximately 680 feet of dynamic digital signage will travel down each sideline in between the two suite levels at LP Field, displaying game day stats, fantasy football information, team animations, and sponsor acknowledgements.
Currently, ANC and the Titans are working together to develop game day presentations, which will maximize the more than 24,000 square feet of LED technology.
ANC is spearheading the manufacturing, installation, and operation of the LED video screens, which will be the first 16mm SMD LED displays in the NFL. Driven by ANC’s VisionSOFT™ operating system, the displays will feature uncompressed content, creating the clearest images in the League. In addition, ANC’s VisionSOFT operating system will enable unprecedented synchronization of all the technologies at LP Field, including featuring one video and sound theme throughout the stadium or seamlessly segmenting into various parts to display stats, live video, player images, and advertising content.
“We are excited to partner with ANC Sports to provide our fans with unprecedented visuals, dynamic animations, and in-depth statistical analysis, which can’t be found anywhere else,” said Don MacLachlan, executive vice president of the Tennessee Titans. “The new video system will generate an energetic game day environment through the most vibrant displays in the NFL.”
The signage, funded entirely from revenue from events at the stadium, will be unveiled prior to the Titans preseason game against the Arizona Cardinals on August 23rd.