Trans-Lux has established new technology partnerships to further expand and enhance the company’s portfolio of LED solutions. The new partners include Prismaflex International in Haute-Rivoire, France, the renowned supplier of LED display and software solutions for Out of Home (OOH) advertising applications, and Squadrat in Schwanstetten, Germany to market their powerful LED display control software.
“Our new LED technology partners allow Trans-Lux to instantly add proven software and display technologies into our product mix to further enhance our overall performance and value proposition,” said J.M. Allain, president and chief executive officer. “In addition to creating new business development opportunities in the growing OOH advertising space, these significant additions to our LED display and lighting portfolio fortify our unique ability to transform venues into events, engage viewers, illuminate environments and generate new revenue streams for our customers.”
Trans-Lux and Prismaflex International have joined forces to service the Americas with Prismatronic branded LED displays and BBM (Billboard Manager) software solutions for the OOH market.
Trans-Lux has also entered into an alliance with Squadrat to market their powerful SX LED display content management software in the Americas. Trans-Lux will commence marketing the new software offering as epic™ v2.0.
